Careers at Phiture

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We equip product and marketing teams with the skills and knowledge they need to grow apps – or manage it for them.

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Come join our team of experts and help us move the needle for big brands like Headspace and Skyscanner. Phiture is a leading mobile growth consultancy working in a friendly, laid-back environment in Neukölln, Berlin. Your work with us will impact the wider growth community and give you the tools and experience you need to grow your career in growth.

Open Positions

Senior Growth Practitioner

Phiture is looking for a Senior Growth Practitioner to join our rapidly-growing Retention team, based Berlin. To apply, please contact [email protected]

About Phiture

Phiture is the world’s leading Mobile Growth consultancy, headquartered in Berlin, Germany. Our rapidly-growing team of experts loves solving complex growth challenges, delivering expertise thats help our clients’ apps grow.


About the Role

Working closely with the team on multiple client projects, you’ll bring to the table a drive for impact, a curious and tenacious approach and a relentless desire to help our clients improve their growth metrics via data-driven experiments.

Specifically, we’re looking for people with a keen interest in improving Retention, ideally with experience building retention + engagement through marketing automation / CRM.


Key Responsibilities:

  • Take a lead role in client project delivery for our Mobile App Retention + CRM programs working with multiple clients simultaneously
  • Work with our clients to define their strategic marketing automation roadmap based on detailed understanding of their qualitative and quantitative usage data
  • Use mobile analytics and attribution tools to build and investigate key user funnels, segmented retention charts and behavioural analyses to find problems, opportunities and campaign ideas for our clients
  • Scope detailed CRM campaign experiments to validate hypotheses that align closely with user psychology and usage habits for a broad range of mobile apps
  • Ideate, build, QA, deploy and optimize those campaigns across the customer lifecycle using email, push notifications,and in-app messages to deliver measurable impact for our clients
  • Turn experiments into complex lifecycle flows using triggers and segmentations that intelligently send campaigns with both static and dynamic content
  • Closely monitor campaign delivery and conduct robust statistically significant reports against core retention KPIs (not just leading indicator campaign metrics)
  • Present and lead workshops at client onsite visits, weekly iteration calls and one on one consultations that confidently communicate your expertise to both junior team members and executives
  • Perform quality control checks and document best practices to produce work that is error-free and easily repeatable

About You:

Education: You’ll possess an MBA or a degree in a relevant field (Marketing, Statistics, Tech or Data-centric disciplines are all very interesting)

Experience: You’ll have at least 3 years prior experience developing, managing and measuring CRM campaigns over some or all of Email, Push and In-App channels, ideally for a mobile-first or mobile-only startup. Be prepared to explain the strategy behind your efforts had and the impact they delivered.

You have a deep familiarity with the mobile app marketing ecosystem, possessing a good grasp of the relevant platforms, technologies, tools and approaches to drive growth for mobile apps.

Experience working with product, tech and data teams for complex data/tech requirements gathering, documentation and QA

Excellent organizational and prioritization skills with ability to think strategically, creatively, and analytically.

You’re comfortable with terms like SDK and API, even if you are not a coder. (If you can code as well, this is a huge plus)

Thorough understanding of HTML/CSS, responsive design.

You’ll have prior experience with some or all of: Amplitude, Braze, Leanplum, Localytics, Adobe Analytics, Google Analytics, Attribution Partners, Mobile Retargeting Solutions, ESPs, MParticle, Segment, Deep-linking and be able to quickly familiarize yourself with new tools + 3rd party solutions.

You’re data-driven, with solid understanding of common startup growth metrics, analytics, metrics and statistics. Experience processing data in any of: SQL, R, Python, Excel is a big plus.


General Qualities

  • You’re keen and willing to keep on learning. You’ll read blogs and watch talks on growth topics and have opinions on where the world of growth is going next.
  • You’re driven by performance and results, rather than simply ‘doing stuff’. You not only strive for impact, but for measurable impact.
  • You’re social and empathetic when it comes to working with our clients, as well as when considering the psychology and motivation of the end users of our clients’ apps.
  • You’ll have some experience with A/B Testing and can explain terms such as statistical significance, control group, etc.
  • Fluent in English, you’ll have reasonable editing and copywriting skills

To apply, please contact [email protected]

More info

Junior Growth Practitioner

Phiture is looking for an enthusiastic Growth Practitioner to join our rapidly-growing team, based Berlin. To apply, please contact [email protected]

About Phiture

Phiture is the world’s leading Mobile Growth consultancy, headquartered in Berlin, Germany. Our rapidly-growing team of experts loves solving complex growth challenges, delivering expertise thats help our clients’ apps grow.


About the Junior Growth Practitioner Role

Working closely with the team on client projects, you’ll bring to the table a drive for impact, a curious and tenacious approach and a relentless desire to help our clients improve their growth metrics via data-driven experiments.


Duties include:

  • Figuring out the right metrics for our clients to focus on, in areas of acquisition, engagement & retention and monetization
  • Mining and Analyzing analytics data, survey results and app store feedback to derive new insights and identify opportunities
  • Coming up with creative ideas on what can drive growth for our clients
  • Working with the client to A/B test new ideas, measure and analyze the results
  • Working with the Mobile Growth Stack and other relevant frameworks to help our clients drive impact
  • Prioritizing and optimizing growth channels and activities based on data
  • Scaling and Automating growth processes for our clients and within the Phiture team itself

About You:

  • You’re keen and willing to learn. You’ll read blogs and watch talks on growth topics and be eager to apply this knowledge in a practical setting.
  • You’re driven by performance and results, rather than simply ‘doing stuff’. You not only strive for impact, but for measurable impact.
  • You’re relentless in the pursuit of of problem solving. You can hack imperfect solutions to keep projects moving forward rather than wait to be told what to do
  • You’re capable of focusing on 1-2 tasks in the midst of many and move them from inception to completion with a high degree of initiative
  • You’re data-driven, with solid understanding of common startup growth metrics, analytics, metrics and statistics. Experience processing data in any of: SQL, R, Python is a big plus.
  • You’re social and empathetic when it comes to working with our clients, as well as when considering the psychology and motivation of the end users of our clients’ apps.
  • You’ll have some experience with A/B Testing and can explain terms such as statistical significance, control group, etc.
  • Fluent in English, you’ll have reasonable editing and copywriting skills

Not essential, but desirable:
  • Experience using Marketing Automation tools such as Braze, Leanplum, Salesforce, etc. to plan and launch Email, Push or in-app message campaigns.
  • Coding / Scripting experience (do you have anything public to show us on GitHub or your portfolio site?)
  • Experience working at Mobile-centric startups

Education & Qualifications

We’re open to applications from people with varied backgrounds, but academic or work experience in any of the following fields will help put your application to the top of the pile:

  • Mobile Games or Apps
  • Product Management
  • Marketing / Growth
  • Data Science / Statistics
  • Any science field where you gained experience constructing (and deconstructing) scientific experiments
  • Economics
  • Startups / Entrepreneurship

(But don’t be put off applying if your background falls outside of this spectrum… one of our co-founders studied Law)

To apply, please contact [email protected]

More info

Creative Designer (20-40h)

We’re looking for a creative designer to join our mobile growth team. You will be responsible for producing great creative designs for our clients (we've worked with Skyscanner, Headspace, VEVO and the likes). Specifically, you will be developing creatives for app stores, email and mobile messaging campaigns. You will also be involved in developing designs for our company.

What you’ll do

  • Produce visual and creative assets for the Apple App Store and Google Play Store (e.g. screenshots, feature graphics etc.)
  • Provide ideas around optimizing visuals that will help increase conversion in the app stores
  • Design and develop Phiture’s websites and assets further
  • Support other marketing and design related activities of our company and our clients such as designing In-App communications

What you’ll need

  • At least 3 years experience working as a designer, ideally in a marketing environment
  • Creative and passionate about design and great interest in mobile app marketing
  • An excellent understanding of design software such as Photoshop, Illustrator, Sketch
  • Experience in developing and implementing engaging design content
  • Outstanding English written communication and verbal presentation skills
  • Open to startup culture, open to change and helping out in different areas

Bonus skills:

  • Copywriting experience
  • UX/branding experience
  • Experience creating video creatives
  • Basic HTML / CSS knowledge
  • ASO experience (e.g. A/B testing)

More info

Working Student - App Growth

We’re looking for a working student ideally in his/her final year to support our App Store Optimization team. You’ll be responsible for analyzing App and Play Store presences of apps with millions of users, identifying areas for improvement and driving results for our clients. This is a great opportunity for someone wanting to pursue a career in app growth and marketing.

What you’ll do

  • Support the App Store Optimization (ASO) team in preparing reports for client apps to drive downloads
  • Manage databases, updating spreadsheets and developing presentations
  • Analyze data and monitoring various aspects of different apps
  • Help populate and manage our ASO knowledge base and support us in managing our 500+ member ASO Stack Slack Group
  • Work with the team in planning and executing A/B tests for the App Stores
  • Support other ASO and growth-related activities of the company as required

What you’ll need

  • Some prior working in a business environment (e.g. internship)
  • Outstanding (C1) written and verbal English language skills
  • Great enthusiasm for apps and generally tech-interested and tech-savvy
  • Excellent PowerPoint and Excel skills, ability to adapt and learn new data tools quickly
  • Excellent in understanding and analyzing different types of data
  • Structured, organized and independent working style with great attention to detail
  • Open to startup culture, open to change and eager to help out in different areas
  • Willing to support our team for up to 20 hours a week (40h during holidays)
  • Positive attitude and enthusiasm for getting results

Bonus skills:

  • Experience in working with apps or websites
  • Experience with data analysis tools such as Google Analytics
  • Knowledge of data analysis software
  • Photoshop and/or Sketch skills
  • Additional language skills


More info

ASO Expert

We’re looking for someone passionate about App Store Optimization to support our ASO team, providing strategic recommendations to clients and contributing to our knowledge base. You’ll be responsible for analyzing App and Play Store presences, identifying areas for improvement and driving results for our clients.

What you’ll do

  • Drive organic downloads for our clients by improving their app product pages and by implementing App Store Optimization strategies
  • Conduct keyword optimization and conversion rate optimization for the App and Play Store
  • Work with the team in planning and executing A/B tests on Google Play
  • Get involved with our ASO knowledge base, the ASO Stack publication, and our 500+-members ASO Stack Slack Group
  • Support other mobile growth related activities of the company

What you’ll need

  • At least 2 years of ASO experience with a big publisher or agency
  • Great enthusiasm for app store optimization and interest in mobile marketing
  • Knowledge of App/Play store developer consoles and key ASO metrics
  • Experience with A/B testing of creative assets on Google Play
  • Experience with keyword optimization, relevant tools and processes
  • Strong knowledge of Excel, able to make sense of and work with data
  • Open to startup culture, open to change and helping out in different areas
  • Outstanding English written communication and verbal presentation skills

Bonus skills:

  • Copywriting experience
  • Internationalization / localization experience
  • Experience with Apple Search Ads
  • UX/branding experience
  • Experience with third-party testing tools
  • Knowledge of SQL, XML, JSON / scraping data
  • Additional language skills


More info

Mobile Growth Practitioner

If you’re passionate about making a difference for big-name brands, and have gained a lot of experience with strategic mobile growth for big-brands already, we’re looking for you. Here at Phiture, we’re working at the cutting edge of mobile marketing and sharing all we learn with the wider growth community. Come join us in Neukölln as we set the standard for mobile growth.

Interested in working with Phiture? We’d love to hear from you! Even if you don’t see the perfect role say hi anyway by dropping us a message at [email protected] or via the contact form.

Thoughts

Our Thoughts

Mobile growth stack

Mobile Growth Stack

We share all we’ve learned in the Mobile Growth Stack, which we named after our industry-acclaimed framework. The blog has been read and cited by the likes of Greylock Partners and Google.

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Aso stack

ASO Stack

Our ASO Stack blog is home to frameworks and articles on strategic and practical ASO. It’s also where you’ll find our monthly digest, an overview of algorithm changes, trends and more.

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Frameworks

Frameworks

We’ve published a number of heavily cited frameworks for holistic and tactical app growth. These include the RRF Framework, the Keyword Optimization Cycle, the ASO Stack and the Mobile Growth Stack.

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Advanced ASO

Advanced ASO Book

We’ve written the industry-standard book on ASO. This 370-pager contains almost everything we know on the topic and is the most comprehensive work of its kind.

Learn more